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Intelligence Unlocks the Future · Partnership for Mutual Success: Fuji Seiko Elevator Joins Forces with Musheng Elevator to Open a New Chapter in Residential Elevator History

2025-12-16

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On the morning of November 7, 2025, a signing ceremony for a strategic cooperation agreement in the field of residential elevators was held at the Fuji Seiko Elevator showroom in Suzhou under the slogan "Intelligence Unlocks the Future · Partnership for Mutual Success." Fuji Seiko Elevator officially announced its deep strategic partnership with Mr. Yang Xuji and his company, Musheng Elevator, appointing Mr. Yang as CEO of Fuji Seiko Home Elevators. This powerful alliance aims to deeply integrate the strengths of both parties and drive innovative expansion, jointly ushering in a new era of intelligent home elevators. This also signifies that Fuji Seiko has elevated its home elevator portfolio to a new strategic level.

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Strategic alliance creates new turning point for residential elevator market
The signing ceremony, attended by industry representatives from across the country and numerous professional media, took place in a lively atmosphere. Fujiseiko Elevator executives stated in their speeches that the residential elevator market in China is poised to seize historic opportunities presented by rising consumption and intelligent transformation. Faced with increasingly diverse and customized user demands, Fujiseiko consistently seeks synergy with industry leaders through pioneering, innovative, integrated, and win-win approaches. Mr. Yang Xiuchi possesses exceptional market insight, a forward-thinking brand management philosophy, and extensive industry resources in the residential elevator sector. Under his leadership, Musheng Elevator has distinguished itself with innovative product design and market strategies.
This time, Mr. Yang Xuji assumes the new role of "Head of Home Elevators," guiding the Musheng Elevator brand into the Fujiseiko family. This represents a strategic restructuring and modernization of Fujiseiko's home elevator segment. Fuji Seiko Elevator will give Mr. Yang full authority to integrate Musheng's dynamic advantages with the robust technical heritage, manufacturing capabilities, and resources of the Fuji Seiko brand. This will create a more competitive residential elevator business unit, focused on the consumer and responsive to market needs, providing superior services and products in this sector.

Dual Drive Strategy: Creating a New Paradigm of Technology + Brand Integration
As a leading manufacturer in the elevator sector, Fuji Seiko Elevator has always considered "the pursuit of excellence and the pursuit of perfection" as the foundation of its corporate development. Its products are renowned for their safety, reliability, technical excellence, and cutting-edge craftsmanship. Meanwhile, Musheng Elevator has earned unique recognition in the residential building sector thanks to its deep market understanding, flexible customized solutions, and profound focus on the end-user experience.
This collaboration will seamlessly achieve the "dual" synergy of "technology" and "brand." Within Fujiseiko, the new business unit will leverage the company's robust R&D capabilities, large-scale intelligent manufacturing facilities, and rigorous quality control systems to ensure the guaranteed quality of every residential elevator. At the same time, under the leadership of Mr. Yan Xiuchi, bold innovations in product design, user experience, marketing models, and service systems, integrated with state-of-the-art artificial intelligence technologies, will deliver solutions for luxury residences, villas, and boutique apartments. These offerings go beyond simple vertical convenience, embracing lifestyle aesthetics and three-dimensional intelligent control.

Intelligence Unlocks the Future: Co-Creating a New Plan for Smart Homes
"Intelligence Unlocks the Future" is not only the theme of this event but also the overall vision of our collaboration. In an era where 5G and IoT technologies are profoundly impacting everyday life, home elevators have evolved from simple functional devices to indispensable 3D intelligent control centers in the smart home ecosystem.
The partnership between Fuji Seiko and Musheng will prioritize the development of smart home elevators and their application in various scenarios. In the future, the partners will jointly introduce next-generation home elevators equipped with advanced technologies such as intelligent voice interaction, scenario-based automation, remote diagnostics, and safety alerts. This will enable seamless integration of elevator control systems with lighting, security, and home environmental control systems, achieving true interconnectivity between people, vehicles, elevators, and homes. Together, they will create a future home experience characterized by safety, convenience, comfort, and personalization.

This agreement represents a significant expansion and strengthening of Fuji Seiko Elevator's strategic presence, and demonstrates our deep understanding and proactive response to the future lifestyle desires of the general public. We firmly believe that, building on Fuji Seiko's strong platform and under the exceptional leadership of Mr. Yang Xuji, this collaboration will yield synergies where the whole is greater than the sum of its parts. This partnership will not only provide a powerful boost to both sides but also have the potential to elevate China's domestic elevator market to unprecedented heights, ensuring mutual prosperity in the future!